Seoul Attractions: Best Places
to Visit & Things to Do in Seoul

Whether you’re a culture lover, foodie, history buff, or seeker of the extraordinary, Seoul delivers a transformative journey that lingers long after you return. In this curated guide, discover the most inspiring places to visit in Seoul, immersive things to do in Seoul, and how Firebird Tours can make your experience enriching, and unforgettable.

Last updated: 06.05.2025

Looking for a destination that blends history, trendsetting style, and spiritual calm? Seoul isn't just a city — it’s an experience. One moment you’re sipping tea in a centuries-old hanok, the next you’re swept into the neon glow of a bustling district where tomorrow’s tech meets timeless tradition.

Explore Top 5 Seoul Attractions You Shouldn’t Miss!

1. Namsan Seoul Tower: A View That Stays With You

Rising above the city on Namsan Mountain, Seoul Tower offers breathtaking 360° views of the city and distant peaks. Take the scenic cable car or hike the wooded paths for a peaceful ascent, then enjoy sunset from the observation deck.

Romantic Touch: The tower is known for its love locks, where couples from around the world leave messages of connection and hope.

More to Explore: Time your visit for dusk and catch the tower's LED light show illuminating the skyline. Nearby, the Namsangol Hanok Village and Seoul Fortress Wall trails make for a rewarding full afternoon of scenic and cultural discovery.

2. Bukchon Hanok Village: Seoul’s Living Heritage

Wander the cobblestone lanes of Bukchon Hanok Village, a residential area where traditional hanok homes have been lovingly preserved. Some double as tea houses, art studios, or museums, offering travelers a rare window into everyday Korean life.

Insider Experience: Pause at a local calligraphy workshop or share tea with a craftsman — these slow moments reveal Seoul’s soul.

Extra Detail: From the rooftops, catch breathtaking views of Gyeongbokgung Palace framed by skyscrapers in the distance — an unforgettable contrast of old and new. It’s also a top spot for golden hour photography with the city glowing in the background.

3. Gyeongbokgung Palace: Step Into Korea’s Royal Past

Seoul’s most iconic palace, Gyeongbokgung, is a living time capsule of the Joseon Dynasty. With its sweeping courtyards, intricate wooden architecture, and the ever-popular guard-changing ceremony, the palace transports visitors to a different era.

Insider Tip: Rent a hanbok (traditional Korean attire) for free entry and an immersive photo experience.

Travel Transformation: Feel the weight of history as you walk beneath towering gates once reserved for royalty.

Don’t Miss: The on-site National Palace Museum of Korea and National Folk Museum offer deeper insight into royal life and ancient traditions. Early morning visits offer quieter scenes and golden light for dreamy photos.

4. Myeongdong: Seoul’s Sensory Playground

At first glance, Myeongdong is a shopping haven. But dive deeper, and you'll find street food stalls sizzling with Korean favorites- spicy rice cakes, skewered meat, and sweet pancakes - alongside the latest in K-beauty innovations. 

Firebird Tip: Don't miss the mung bean pancakes and gimbap rolls tucked away in alley-side food stalls. It’s the Seoul flavor locals love.

What’s Trending: Beyond the lively shopping scene, Myeongdong also offers quiet rooftop cafés with temple views, traditional ginseng shops, and hands-on experiences like herbal foot spas or skincare consultations rooted in age-old Korean beauty practices. It’s the perfect place to combine a touch of indulgence with authentic local flavour — without the rush.

5. Jogyesa Temple: A Moment of Stillness

In the heart of bustling Seoul lies Jogyesa, a serene Zen Buddhist temple known for its intricate lantern displays and peaceful gardens. A quiet refuge in the chaos, it's a place to pause, reflect, and reset.

Visit in May: During Buddha’s Birthday, the temple transforms into a sea of colorful lanterns - celebration both spiritual and spectacular.

Peaceful Add-On: Join a free temple stay programme or meditation session when available. The towering 500-year-old pagoda tree in the courtyard offers a beautiful symbol of resilience amidst the fast pace of the city.

Practical Tips for Traveling to Seoul

Best Time to Visit: Spring (March to May) for cherry blossoms, or Fall (September to November) for crisp air and vibrant foliage.

Getting Around: The metro is efficient, but for curated comfort, Firebird Tours provides private transfers, bilingual guides, and insider-only access.

Hidden Gems and Local Favorites in Seoul

DMZ Tour: the World’s Most Guarded Border

Hongdae and Gangnam: Seoul’s Dual Personalities

For a powerful and unforgettable experience, venture beyond Seoul on a half-day or full-day DMZ Tour. Stand on the edge of history as you peer into North Korea from Dora Observatory.

What Makes It Unique: Your guide provides vital context that transforms this visit from sightseeing into soul-searching.

Important Information: The DMZ enforces a dress code to maintain a respectful atmosphere. Please avoid wearing torn clothing (including ripped jeans), attire with profanity or offensive language, leather pants, or military-style uniforms.

Hongdae is Seoul’s creative heart—where indie bands play, dancers rehearse on sidewalks, and themed cafés push the boundaries of fun. Gangnam, on the other hand, is polished and high-end, known for its luxury boutiques and K-pop energy. 

Exclusive Firebird Experience: Opt for a private K-pop dance class or street food tour with a local guide to dive deeper into Seoul’s youth culture.

You just show up — We handle everything else!

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Let Firebird Tours craft your perfect Korean escape - no planning stress, just unforgettable memories. From peaceful palace gardens to sizzling market alleys, every corner of Seoul offers a new layer of wonder. With Firebird, it’s all within reach - and all taken care of.

Firebird Tours curates every detail of your journey so that you can immerse yourself fully in the magic of Seoul. From guided palace visits and hands-on cultural workshops to handpicked accommodations and skip-the-line access, we make premium travel effortless. Ready to see Seoul like never before? Explore our Seoul & South Korea itineraries and let us craft an experience that’s as unique as you are.

Seoul Attractions: Best Places to Visit & Things to Do in Seoul